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Business

Guerrilla Marketing Info

We are excited about the Guerrilla marketing ideas. These are not book learnin' ideas. These are not a bunch of ideas from some professor who couldn't hack it in the real business world, so he decided to teach about it.
These are "been there, done that" ideas.
Every book offers clear, concise How-To ideas to help you grow your business. Guaranteed you will implement many of these ideas into your business! We sure have.
Learn about: advertising, business, online business, marketing and selling.
See all the Guerrilla books

"You cannot stop change,
but you can shape it
to your advantage.
"
Daniel Burrus 'Techno Trends'

Building a Profitable Business:
The Proven Step-By-Step Guide to Starting and Running Your Own Business
Charles Chickadel
Greg Straughn
Step-by-step business management system for starting, operating,
and succeeding in your own business
Business Plans for Dummies
Paul Tiffany
Steven Peterson
Develop a successful business plan.
From creating a mission statement to developing goals and objectives to executing and managing the plan.
Customer Service for Dummies
Keith Bailey
Karen Leland
Filled with expert tips, techniques, and suggestions as well as real world examples...is your handy customer service bible
The Insider's Guide to Small Business Loans (1st Edition)
Dan M. Koehler
Camille Akin
How to apply for a SBA loan with explanations of completed loan applications.
The Internet Marketing Plan:
A Practical Handbook for Creating, Implementing and Assessing Your Online Presence
Kim M. Bayne
Chock-full of
streetwise advice
detailed worksheets
pointers to online resources

Put together a well-researched, useful Internet marketing plan"

Mean Business:
How I Save Bad Companies and Make Good Companies Great
Albert J. Dunlap
Bob Andelman
An absolutely essential reference for both companies in trouble and those at the top of their game
The Perfect Sales Piece:
A Complete Do-It-Yourself Guide to Creating Brochures, Catalogs, Fliers, and Pamphlets
Robert W. Byl
Decide the type of sales literature you need, then:
write it
design it
illustrate it
print it
Pour Your Heart into It:
How Starbucks Built a Company One Cup at a Time
Howard Schultz
Dori Jones Yang
The success of Starbucks Coffee Company is one of the most remarkable business stories in decades
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